Description

Sony Music Entertainment is looking for a Creative Manager who will develop, plan, and implement Sony Music's creative marketing and content strategy for international repertoire in the Southeast Asia (SEA) markets. This position will play a key role in various creative marketing functions, including generating ideas and developing pitches, collaborating with agencies, and aligning efforts with Sony Music's artists' releases (recorded music). The manager will also support in-market promotional visits and assist the Head of Creative with social media strategy, short-form video initiatives, and content production (including photo, video, and digital marketing assets) to craft engaging fan experiences on behalf of some of the biggest International artists in the world.

Collaboration with SEA stakeholders will be crucial to bring the necessary creative elements to life for each campaign, reporting directly to the Head of Creative, Southeast Asia. Additionally, the Creative Marketing Manager will analyze market trends and audience insights to enhance and optimize creative strategies. This encompasses conducting competitive analysis and utilizing data analytics to fine-tune messaging and content formats that effectively engage target demographics across different platforms.

Qualification

• 6+ years’ experience managing creative campaigns from ideation to execution in the music/entertainment/film or similar creative industries.

• Passionate about the music and entertainment business and desire to build a creative career in the industry.

• Excellent communication and collaboration skills, working in cross-functional teams.

• Take an interest in learning about the trends, culture and uniqueness of all markets across Southeast Asia

• You are hungry to learn and grow. You are curious, ask questions, get excited about new projects, and strive for excellence in work.

• Ability to articulate an idea or point of view verbally or in writing succinctly, with clarity and confidence, adapting the message to different audiences.

• Creative thinking and a passion for translating artistic vision into effective and impactful creative outputs.

• Analytical mindset with the flexibility to assess campaign performance and implement improvements.

• Ability to generate new and valuable ideas and execute them through various media and digital and non-digital platforms.

• Thorough understanding of how the various technologies that drive music consumption work and how to use them to create content and drive audience/fan engagement.

• Fluent in English.

• Have a thorough understanding of lifestyle and cultural trends.

Online portfolios should be submitted along with resumé.