Description

The Copywriter is an integral sense-making designer who crafts copy for users when they use our digital product. He/she advocates the importance of humanizing digital products through words, that words are nuanced, and that without words, our products would be faceless shapes with no mood or tone of voice. He/she ensures users have the most delightful experience possible by using words that guide their journey through our site and app.

A problem solver, the Copywriter has a special knack for digital user interface (UI) copy and content, an obsession with clarity, concern for space, interest in the visual placement of the information, and a sufficient understanding of how websites and apps are built. The latter helps him/her anticipate the copy that is needed, think up of all the possible scenarios a user may embark on, and make that whole experience make sense.

The Copywriter conducts design research by delivering research context and requirements based on research objectives, and synthesizes data to draw conclusions that drive content (copy and visual) effectiveness. In addition, he/she demonstrates strong interpersonal, prioritization, and stakeholder management skills in collaborating with the product team, engineers, interaction designers, visual designers, and various other roles. Not only that he/she is collaborative, the Copywriter brings empathy to the foreground of our efforts by understanding how a user is feeling and what their needs are while interacting with our products.

Qualification

• Between 1–5 years overall work experience as a hands-on Writer in the industry (education background could range from Creative Writing, Journalism, Marketing & Communication, or any other relevant disciplines; or Human-Computer Interaction, Computer Science, Design, or other related field, with equivalent practical design experience).
• Portfolio that showcases copywriting craft (and its application of copywriting principles) with some level of understanding of the Human Centered Design methodology (along with its methods and tools), willingness to learn and iterate, and passionate about design and storytelling.
• Experience working with web or mobile based products and services, and producing copies for digital product and/or content and/or marketing communications.
• Excellent in Indonesian and English communications (both verbal and written).
• A deep sense of accountability, adaptability, and embracing ambiguity working collaboratively in a fast-paced environment.